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I think Apple does that on purpose, they never seem to have more than about 3 choices for their devices (the paradox of choice? http://en.wikipedia.org/wiki/The_Paradox_of_Choice)

2 sizes of iPod Nanos (you also pick the color)

3 sizes of iPod touches

3 sizes of iPhones (+ pick color)

3 15inch MacBook pros (+ 2 13inch and 1x 17inch)

It seems once you have made some basic choices like screen size or color you are down to 3 choices fairly spaced in price which equate to small, medium or large.



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