That's a great little anecdote, and crazy insight into the creative process, especially how it merges with corporate needs.

We love to hate Studio Execs - but think how hard their job is ... they have to justify a $300M budget and make sure it hits specific audiences. Can't be easy.

Then again, most big budget films are actually crap, and it's all in CGI anyhow ... so ...

Maybe a better study would be the likelihood that the execs notes actually create better returns :)