That's comparing one type of ad or channel to another. But none of them test "no... | Hacker News

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		jedberg on Jan 3, 2021 \| parent \| context \| favorite \| on: Uber discovered they’d been defrauded out of 2/3 o... That's comparing one type of ad or channel to another. But none of them test "no ads" vs "ads".

mgraczyk on Jan 3, 2021 [–]

Some of the A/B tests I have analyzed are exactly "no ads" vs "ads"

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