I think Job's approach to development goes something like this:
1. Build a talented team.
2. Keep it small.
3. Give them time.
4. Keep them focused on the end goal not the internals of the project.
5. Cut all non essential features.
6. Don't tolerate crap.
7. Turn your product announcements into theatrical performances.
8. Have as your main goal keeping the end users happy, not the middle men.
8: That's what killed Kodak. Decided their customers were the retailers, not the people who used the film. Wouldn't make the massive switch to digital because middlemen liked the foot traffic film created (and digital didn't) and threatened to drop carrying Kodak products altogether if digital was pushed. Funny, the middlemen had little trouble switching to digital when customers made the switch ... and the film market vanished.
