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Love the article.

If you love Stripe (and as a designer and tech entrepreneur I do – Stripe's simplicity and front-end skill is incredible) you might look at them and copy their ability to simplify and deliver polished experiences.

But the real mastery of Stripe is that they know their customers — and the simplicity they crave.

By this article is sounds like Increase does as well and has forged a similar laser-focus on what their customers need to build terrific design guidelines for making products. Inspiring to see.



How Stripe builds APIs and Teams: https://www.youtube.com/watch?v=IEe-5VOv0Js


Yeah I do think you can see in Stripes API places where there are differing tensions between “let’s make this potentially universal” and “let’s accept that this stuff is going to probably only apply for one payment method in one market”.

Personally I appreciate when the latter happens, but there’s an aesthetic decision there




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