I don't think the "craftsman" self-identification is going to work for software engineers anymore. The tool capabilities are too dynamic, you have to be some sort of opportunistic pirate/entrepreneur. Sure you can jump in and get up to speed on some aspect of the toolchain later on, but the identity shift is the hard and slow part that I think it's wise to get started on ASAP.
If this is a real strategic shift, some will adapt and some won't or can't.
From Thomas Kuhn's Structure of Scientific Revolutions:
"a new scientific truth does not triumph by convincing its opponents... but rather because its opponents eventually die, and a new generation grows up that is familiar with it"
