> Plus, they didn't just go from 1M to $50 because nobody came to them at $1M. T... | Hacker News

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		jonknee on April 20, 2014 \| parent \| context \| favorite \| on: An experiment in iAd > Plus, they didn't just go from 1M to $50 because nobody came to them at $1M. That was the inital price back in 2010, and just for the launch. Afterwars it was a gradual progress of opening the service and letting more advertisers in (went to $500,000, then to $100,000 etc) Sounds like a roaring success!

coldtea on April 22, 2014 [–]

>Sounds like a roaring success!

Or a gradual rollout.

Why assume their intention was to only catter to $1M customers and leave all the long tail untapped?

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